Priscilla Presley Headlines Palm Beach’s Old Bags Luncheon at The Breakers — Raises Almost $1M

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The Breakers hosted Palm Beach’s social and philanthropic elite as the Old Bags Luncheon™ auction pushed the fundraiser toward seven figures.

The annual Old Bags Luncheon™ at The Breakers Palm Beach brought together fashion, philanthropy, and social-scene glamour, selling out in record time. Priscilla Presley shared her advocacy story with a packed ballroom, while the auction of the 2026 IT Bag, designed by RobertJames, set a new record, helping the fundraiser approach $1 million.

James Norton, Priscilla Presley. The Annual Old Bags Luncheon™ at The Breakers Palm Beach, Feb. 18, 2026. Photo by BFA/ Diana Zapata

Funds support the Center for Family Services of Palm Beach County, providing mental health services to families facing trauma, economic hardship, and other challenges.

Ramona Singer. The Annual Old Bags Luncheon™ at The Breakers Palm Beach, Feb. 18, 2026. Photo by BFA/ Diana Zapata

Palm Beach power players in attendance included Veronica Webb, Ramona Singer, Jean Shafiroff, Bobbi Brown, Lois Pope, Jamee Gregory, and Audrey Gruss, among others.

The event was a shining example of style and giving, blending glamour with purpose in support of a vital cause.

Jean Shafiroff. The Annual Old Bags Luncheon™ at The Breakers Palm Beach, Feb. 18, 2026. Photo by BFA/ Diana Zapata