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The Bridge X Turns 10, and the Hamptons Gets Its Cars Back
Collector cars, supercars, old-school glamour and a little Mercedes-Benz history arrive at The Bridge for the 10th anniversary of the East End’s most stylish automotive weekend.
There are a thousand ways to burn through a September Saturday in the Hamptons. Maybe you’re the early-morning beach type, or the kind who likes to linger for hours over oysters and rosé. Maybe golf calls your name. Or, if your idea of a perfect Saturday involves a vintage Ferrari’s curves glinting in the sun and Porsches lined up like jewelry, there’s The Bridge.
The Bridge X rolls back onto the scene this weekend—ten years in, still playing the same irresistible mix of collector cars, performance art, designer everything, and high-octane Hamptons theater. If you made the guest list, you’ll find yourself Saturday at the old Bridgehampton Race Circuit, now the überexclusive Bridge golf club, where the ghosts of racing past rub shoulders with a crowd that only wants the new.
Mercedes-Benz USA is presenting sponsor again, using the moment to toast its 140th birthday. There’s a fittingly dramatic centerpiece: “Lines of Motion,” an outdoor exhibition that splashes colors and classic car silhouettes right across The Bridge Pro Shop and onto the lawns—a gallery, minus the walls and the silence.
Obviously, the cars are the stars. Always have been. The organizers treat the show like an art installation, so if you walk the fairways you’ll hit everything from a parade of legendary white Porsche 911 RS models, to a clutch of green Ferraris, American muscle legends, Euro thoroughbreds, and the kind of hypercars that turn adults into gawking kids and freeze conversations on the spot.
But there’s always more going on. Volvo is debuting its all-electric EX60 with a live show from pianist Chloe Flower. Spyker’s finally joining in with the C8 Preliator XXV—its first-ever appearance at The Bridge. Breguet’s watchmaking atelier sets up shop too, so if you’re curious, you can lean in and watch a master engrave a dial or assemble a movement the old-fashioned way.
Stroll a little and you’ll find classic Land Rovers, modified to the nines, cozied up to a Mercedes-Benz 250GD Wolf. It all blurs the line between car show and design fair—details matter, and everyone knows it.
And then there’s the lifestyle part because, let’s be honest, this is the Hamptons.
Mytheresa’s taking over a men’s lounge with luxury menswear, sharp tailoring, a shine for your shoes, and yes, cigars. Motor Club New York is bringing its clubhouse vibe to the 18th hole. Merrill’s lounge is back, and Moët Hennessy is serving up cocktails to sip between ogling cars.
They’re even rolling in an old-school drive-in setup—movie screen, deck chairs, and popcorn from The Hangar Group—because cruising past a row of multimillion-dollar machines still calls for snacks.
It’s the 10th anniversary, so The Bridge is dropping a limited-run merch collection and a commemorative book—to stretch the weekend’s buzz out a little longer and give guests another way to own a piece of the legend.
The party keeps going on Sunday, when Cars & Coffee brings owners and onlookers to the Bridgehampton Museum from 9 a.m. to 11 a.m. This time, anyone can stroll through the lineup—no invitation needed. Classic, vintage, exotic, and specialty rides all welcome.
Later Sunday, everything shifts to Topping Rose House for another Mercedes-Benz birthday bash—tickets are $275 and the money supports Heart of the Hamptons. There, it’s less about showing off your wheels, more about celebrating the scene and raising a glass.
Now a decade in, The Bridge isn’t really a car show anymore—not in the classic sense. It’s a yearly checkpoint for a certain corner of the East End: collectors, designers, watch nerds, luxury labels, old Hamptons hands, new faces, garage royalty, and anyone who finds the sight of a perfectly restored car parked on a golf green weirdly exciting.
And, let’s face it, the setting’s a bit of a dream. Tucked on what used to be a race track, looking out over Bridgehampton and the late-summer calm that sweeps in after Labor Day, it all feels like a sliver of East End fantasy.
Just for the weekend, the Hamptons swaps its lifeguard chairs for Le Mans legends — and who’s complaining?
Learn more by visiting www.thebridgehamptons.com.
